Junior CRM Specialist, AI-first

About the role

TCG, a global leader in mass customization and print-on-demand e-commerce, is hiring a Junior CRM Specialist in Chisinau, Moldova. The role sits within the CRM team that runs lifecycle messaging across 20+ online shops, and focuses on bringing AI into marketing work: newsletters, content generation, segmentation, personalization and workflow automation. It is a hands-on, AI-first position reporting to CRM leadership.

Key responsibilities

• Produce newsletters from day one, building and shipping them end to end.
• Use AI to draft and adapt campaign copy across shops, languages and segments, with a human reviewing the final output.
• Apply AI and predictive approaches to segmentation, such as churn risk, next-best-offer and lifetime value.
• Build dynamic, AI-assisted personalization into lifecycle flows.
• Turn repetitive CRM tasks into reusable AI-assisted workflows and document the prompts and approaches used.

Required profile

• 1+ year of experience in CRM, lifecycle or email marketing; internships and hands-on projects count.
• Already uses AI in day-to-day work and can prompt AI tools well enough to get useful output.
• Some exposure to a CRM/ESP platform such as Emarsys, Iterable, Braze or CleverTap, or a genuine willingness to learn one quickly.
• Working-level English for a globally distributed team.

Required skills

• Basic knowledge of a CRM or ESP platform (Emarsys, Iterable, Braze, CleverTap).
• Ability to judge AI output critically and keep a human in the loop.

What we offer

• A competitive salary and a benefits package including health coverage and paid leave.
• An AI + CRM stack with Emarsys as the CRM core and internal AI tools.
• Mentoring and international exposure through globally distributed teams.

The hiring process lasts about three weeks: an initial application, a 30-minute recruiter call, a 60-90 minute interview with the CRM Lead including a short task, and a final async step. No cover letter is required.